Legal

Privacy Policy

Last updated: 4 October 2026

The short version

Plyna does not sell your personal information and does not run advertising. We count visits without cookies. We only use Google Analytics cookies if you accept them in the cookie banner, and you can change that choice at any time using “Cookie settings” in the footer. If you sign up for a rate alert, we keep your email address solely to send those alerts.

Who we are

Plyna (plyna.co.uk) is operated by Ply Norwood LTD, a company registered in England and Wales (company number 17266586). Plyna is an independent money-transfer comparison service. For privacy enquiries, contact us at hello@plyna.co.uk.

Ply Norwood LTD acts as data controller for any data processed in connection with this website. In practice, the data processed is minimal and described fully below.

What data we process and why

Web server logs (infrastructure)

Like every website, Plyna is served via infrastructure (Vercel) that processes standard HTTP request data — your IP address, browser type, and the URL you requested — in order to deliver pages to you. This data is handled by Vercel under their own privacy policy. Plyna does not receive, store, or log this data. Our lawful basis is legitimate interest (delivering the service you requested).

Analytics (cookieless)

We use Vercel Analytics, a privacy-first analytics tool that does not use cookies, does not fingerprint your device, and does not track you across sites. It measures aggregate page-view counts. No personal data is stored. No consent banner is required. See Vercel Analytics Privacy.

Plyna's own visit counter (cookieless)

We count page views, visits, which page a visit started on, where visitors came from (for example “Google” or a campaign tag), and clicks on provider links. This uses no cookies and stores only daily totals. To estimate unique visitors we combine your IP address and browser type into a one-way code that cannot be turned back into either, and is held only as part of a statistical count. We never store your IP address. You can opt out on any device by visiting plyna.co.uk/?notrack=1. Our lawful basis is legitimate interest (understanding how the site is used).

Google Analytics (only with your consent)

If you click “Accept” in the cookie banner, we load Google Analytics, which sets cookies (named _ga and _ga_<ID>, lasting up to two years) to measure how visitors use the site. Google processes this data under its own privacy policy. If you click “Reject”, or make no choice, Google Analytics is not loaded and no Google cookies are set. You can withdraw consent at any time via “Cookie settings” in the footer, which also deletes the Google Analytics cookies. Our lawful basis is your consent.

Admin session cookie

The admin area uses a single admin-session cookie, set only after a successful password check. It is httpOnly, not accessible to JavaScript, expires after 7 days, and is never set for regular visitors. If you are not an admin, no cookie is ever written.

Rate alert emails

If you sign up for a rate alert, we store your email address and the route you chose, and send you a confirmation email first. We use your address only to send the alerts you asked for, through our email provider Resend. Every alert includes an unsubscribe link, which deletes your subscription. If an email bounces or is marked as spam, we remove the address automatically. Our lawful basis is your consent.

Contact emails

If you email us, we will receive your email address and message content. We use it only to respond and do not add you to any mailing list. Our lawful basis is legitimate interest.

What we do not do

  • — We do not collect names or account registration data. The only email addresses we hold are those given to us for rate alerts or by emailing us.
  • — We do not use advertising networks or tracking pixels.
  • — We do not sell data to third parties.
  • — We do not set any analytics cookies without your consent.
  • — We do not use Meta Pixel or other advertising trackers.

Your rights under UK GDPR

Under UK data protection law you have the right to access, rectify, erase, restrict, or object to processing of your personal data, and to data portability. For most visitors we hold no personal data, so a request will usually confirm that we hold nothing. If you have signed up for rate alerts, we can tell you what we hold and delete it. Regardless, you may contact us at hello@plyna.co.uk to exercise any right.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

Changes to this policy

If we materially change how we handle data, we will update this page and revise the “Last updated” date above. We do not anticipate significant changes, given our minimal data footprint.

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